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“Why is Possum Fur eco friendly?”
New Zealand’s possum fur is the worlds only eco fur.
The use of New Zealnd possum fur for knitwear is supported by New Zealand's Department of Conservation and the World Wildlife Fund. The Bush Tail Possum is a native of Australia where its natural habitat ensures the natural balance of the possum population.
In New Zealand however where its environment is less harsh the possum population has grown to unnatural figures estimated to be over 70 million and that the New Zealand possum .eat their way through over 20.000 tonnes of New Zealand native bush each day.
World conservation groups actively encourage the use of New Zealand Bush tail Possum fur for garments and products as it helps to contain the massive population explosion and what threatens to be a New Zealand natural disaster.
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